The future of m-commerce
The lack of a superior user experience design (UXD) is the biggest hurdle we face as we move toward a truly mobile future. Here's how "thinking mobile first" will help increase transactional behavior...
View ArticleThe basics of marketing through mobile music apps
How do you speak to someone with their ears plugged? Mobile music offers both challenges and opportunities for brands. Consider these points.
View ArticleAn essential field guide to omni-channel marketing
Omni-channel success requires understanding the technology available to create seamless customer journeys. Here's how to turn interactions into transactions in an omni-channel world.
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